Category of the Month: Fresh Meat

This report highlights the Fresh Meat category as a significant traffic driver to retailers, with price playing a crucial role in shopper satisfaction. Shoppers are highly price-sensitive and tend to be dissatisfied when they notice price increases. Retailers can differentiate themselves by focusing on pre-store promotions and maintaining consistent pricing to retain loyalty. The report also suggests that targeted communication can help improve conversion rates for this critical category.

Download the full report to explore strategies for optimizing the Fresh Meat category.

What next?

Download the resource instantly—no email required!

Download

Stay in the loop!

Want first access to our newest resources?
Get notified the moment new content drops —never miss an update!

Resource CTA

Interested?
Book a no-obligation demo

  • Tell us your categories, retailer or brands
  • We’ll show you our shopper perspective data
    that will reveal “The Why” for your business
  • Our category management experts will develop a quotation for you